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1,000 a Day

By: Carolyn VanBrocklin

This blog was originally created as a class requirement – I spent a semester zipping across campus to cover events and write at least three news stories a week.  These news stories were posted on the blog as a portfolio of my journalistic skills.  I would post articles I had written for The Pendulum, Elon’s PRSSA Chapter and my multimedia reporting class.  It was essentially my own little newspaper.

I’ve decided to change my focus to photography.  I’m starting “1,000 a Day” where I will take a picture a day because a picture is worth one thousand words.  I don’t claim to be an expert photographer, so as my articles are a look at my growth as a writer, the pictures will be my growth as a photographer.  The photographs are for me to practice, but I certainly hope I’ll learn something along the way.

Self-Marketing and the Job Search

This post also appears on the Elon University PRSSA blog, where I function as the editor and vice president

By: Carolyn VanBrocklin

The number one rule of social media marketing is to be aware of how you present yourself, and to be aware that you should always be professional.  Forty five percent of employers use social media to screen potential candidates.  Employers tend to disregard potential candidates for several reasons, including:

  • Lies about qualifications
  • Poor communication skills
  • Discriminatory comments
  • Inappropriate pictures
  • Bad-mouthing previous employer, co-workers or clients
  • Sharing confidential information

They hire people after such screenings for:

  • A profile show professional qualifications
  • Solid communications skills
  • Appearing well-rounded
  • A good feel for personality and fit
  • Creativity
  • Conveying a professional image
  • Good references from other people

Students should be aware of who they are professionally and communicate who they are meaningfully.   This practice will give you a good online presence and leave no room for potential reasons to be passed over for an inappropriate online presence.

It is essential that students market themselves strategically through the various online resources at hand.  The most important part is presenting a professional image.  Take the time to compose a six-word memoir that sums up you and your professional image.   You could even use this as your Twitter bio.

Listed are a few sites where students can build an online portfolio that showcases their skills.  It is important to be in control of your online presence.  In particular, make sure you have a consistent brand across all platforms (especially with the same username.  Check if it is available at http://namechk.com/).  Some sites include:

Elon’s Electric Ensemble gets a little bit country

By: Carolyn VanBrocklin

Elon’s Electric Ensemble performed “Get Your Country On” on Dec. 3 in McCrary Theater.

The show featured the music of Rascal Flatts, Randy Travis, John Denver, Merle Haggard, Taylor Swift, George Jones, Johnny Cash, The Eagles, Vince Gill, Garth Brooks, Lady Antebellum, Brad Paisley, among others.

Watch them perform “Life is a Highway” by Rascal Flatts (Video by Carolyn VanBrocklin)

The arts animate North Carolina

By: Carolyn VanBrocklin

North Carolina is highly recognized for its art: from pottery to literature, music, performance and visual artists and the many institutions that support such ventures.

The Travel Industry of America and Smithsonian magazine named North Carolina one of the top ten states for cultural and heritage tourism in 2003.  The arts have a great impact on North Carolina and its economy.

Today there are 3,122 non-profit arts organizations in North Carolina according to the North Carolina Arts Council, one such organization.  The council was established in 1967 by Governor Terry Sanford “to strengthen North Carolina’s creativity, invention and prosperity,” as stated in the organization’s backgrounder.

The North Carolina Arts Council and all other such organizations promote arts excellence and prosperity in North Carolina.

There are over 300,000 jobs in what the NC Arts Council calls the “Creative Industry” in the state, composing 5.54 percent of total state employment.

Job creation and employer spending define economic growth and development, and a study conducted in 2003 by John A. Walker College of Business at Appalachian State University professors Michael Evans and Dinesh Dave found that “the market value of goods and services produced and sustained by the Creative Industry is more than $41.4 billion, or 5.86 percent of the state’s total production.”

This leads to a great deal of economic activity, which stimulates the surrounding communities.

Besides the economic benefits, arts help make North Carolina a more vibrant place.  According the Appalachian State study, the arts promote active citizenship, a sense of community, lifelong learning and quality of life.

Read more:

North Carolina Arts Council State Facts and Stats

North Carolina Arts Council Fact Sheet

North Carolina Arts Council Background

Just the Ticket: The Arts Make Money in North Carolina

The Arts & Economic Prosperity III

North Carolina’s Creative Industry

 

Greensboro sculptor’s work featured at Tanger Outlets

By: Carolyn VanBrocklin

The lighthouse sculpted by Scott Harris. (Image from www.elon.edu/pendulum/Story.aspx?id=4476)

The Business Journal – Greensboro artist Scott Harris’s sculptures are on permanent display at the Mebane Tanger Outlet Center.

Outlet officials asked Harris to sculpt the aluminum lighthouse that is positioned in front of the Gap Outlet.  Harris also created an interpretation of Orville and Wilbur Wright’s flying machine, which sits outside of the Coach outlet.

President and CEO of Tanger Factory Outlet Centers, Inc. Steven B. Tanger said the works of art reflect “the strength and ingenuity that [the] great state of North Carolina stands for.”

Read more here.

 

Nutcracker is a timeless holiday classic

By: Carolyn VanBrocklin

YES! Weekly –The University of North Carolina School of the Arts presentation of The Nutcracker preserved the play’s appeal and the wonder of the holidays.

The school has performed The Nutcracker for over 40 years, and it shows.  The scenery, costume design and all performances were top-notch , bringing the 150 year-old story to life for the audience.

Read the full review here.

 

Community wants art for 523 E. Franklin St.

By: Carolyn VanBrocklin

The News & Observer – Residents of Chapel Hill would like to see the 523 E. Franklin St. building in Chapel Hill used for local history, art and tourism.  The facility was previously home to the Chapel Hill Museum.

The most suggested use incorporated all three of those aspects.

Those who attended the town listening session “What do you see for 523” suggested the building could become an art center that would showcase the town’s art culture and history, as well as bring in artists and community members.

Other suggestions included a visitors center or as a location for local business.

Read more here.